Your dream is not too big. Your mind is the engine that gets you there.

I'm Alicia Göggel — professional motocross racer #49. The mindset that took me from Colombia to the world stage works far beyond the track — and I'm here for anyone who needs it: riders chasing performance, parents with goals of their own, and anyone building confidence for a career, a life change, or everyday challenges.

Book your free intro call

20 minutes, zero pressure. If we're not a fit, you still leave with a plan.

Alicia Göggel celebrating on the podium in Colombia, trophy in hand under the fireworks
Alicia Göggel · #49 Pro motocross — Fantic Switzerland
Swiss Championship & WMX
Who this is for

Forged on the track. Open to everyone.

You don't need a start line to need a strong mind. If confidence, focus or self-belief is what's missing, you belong here.

01

Riders & athletes — performance

Competition-day nerves, starts, focus, comebacks after injury, and fear after a setback — a bad crash, a bad get-off, or just a bad experience. Ready to get your mindset back where it should be? You have the speed — we train the head that lets it show. Coaching from age 12, with parents involved for under-18s.

02

Parents — your goals, and your rider

Support your rider without adding pressure — and work on your own goals too: stress, balance, and the plans you parked while everyone else's came first. Parents can book single sessions for themselves. See below.

03

Anyone — confidence for life

No bike required. Career pressure, big life changes, self-doubt, everyday challenges — the same mindset tools that held at the world start gate work at your desk, in your exams, and in your next chapter.

What I do

Mental coaching that makes your head your strongest gear.

One-to-one online coaching that turns nerves, fear and self-doubt into calm focus — on the day it counts, and in everyday life too.

01

Competition-day calm

Routines and reset buttons that hold when the start comes — so your training form shows up when it counts.

02

Fear after a setback

— a bad crash, a bad get-off, or just a bad experience. Ready to get your mindset back where it should be? Rebuild trust in your body and your speed — at the right pace.

03

A dream with a plan

Turn “one day” into a clear target with dated steps you actually follow — in sport, and in life beyond it: balance, school, confidence that isn't only about results.

Alicia Göggel coaching two young riders on their small bikes at the track
Coaching the next generation at the track — this is the work.
My creed

What grit really means

Grit is the ability to:

Persevere when progress is slow.

Face fear without allowing it to control your decisions.

Stay disciplined when motivation disappears.

Overcome setbacks without abandoning your purpose.

Remain committed to your goals despite challenges.

Get back up after failure, stronger and wiser.

Alicia Göggel with her number 49 KTM, holding her Loretta Lynn's 'Qualified' poster in the USA
Alicia Göggel — from Colombia to the world's start gates, now home in Switzerland.
My story

From Colombia to the world — and home to Switzerland.

At fifteen, I left Colombia — my family, my school, my friends, everything familiar — because I knew that for a girl in this sport, talent alone isn't enough. I landed in a country where I didn't speak the language and learned English the hard way: alone, far from home, with one clear goal.

Then came the door every rider dreams of: Baker's Factory in the USA, the most respected training ground in motocross. I became the first — and still the only — woman in motocross history to train there, coached by Aldon Baker, the maker of champions and the trainer I had always dreamed of learning from. It was a shock. He pushed me past limits I didn't know I had — and that's where my mental strength was forged: most limits live only in your head.

"When my helmet closes, everything falls into place. To race, you have to believe."

From there, the world stages of Europe: I raced the Women's Motocross World Championship — the mud of Maggiora, start gates where I was the only Colombian — scored my first World Championship points with my dad standing trackside, and broke into the world top 20 in 2024. The crashes came too, more than twelve broken bones by 29 — and every one taught me the same lesson: get up, regroup, analyze, correct.

Today my base is Switzerland — the country of my roots, where my name comes from — racing the Swiss Championship and WMX for Fantic Switzerland. And in February 2026 I went back to race in Colombia for the first time in 12 years… and won my category. The circle closed. Now I coach riders and athletes through the same journey: dream it, train your mind for it, build it step by step.

Alicia Göggel during a TV interview on a rooftop in Colombia
Telling the story back home — a TV interview in Colombia.
Age 15

Leaving Colombia

One suitcase, no English, no safety net — just a dream, and the decision to bet everything on it.

USA

Training with my dream coach

First and only woman ever at Baker's Factory, trained by Aldon Baker. Where limits went to die — and my mental game was born.

Europe

Conquering the world stages

The WMX World Championship across Europe, first world points with Dad trackside, world top 20 in 2024.

Today

Home in Switzerland — and giving back

Based where my roots are, racing for Fantic Switzerland — and back to win in Colombia in 2026, after 12 years away. Now it's your turn.

15the age she left Colombia, alone, to chase the dream
1stwoman in motocross history to train at Baker's Factory, USA
Top 20in the world — Women's World Championship (WMX), 2024
#49Swiss Championship & WMX, Fantic Switzerland
The shift

Same person. Different head. Different results.

Most people don't have a talent problem. They have a high-pressure head problem. Here's what we work on together:

Before coaching

  • Nerves take over before the start
  • One bad start ruins the whole round
  • Fear comes back after every setback
  • You compare yourself to everyone online
  • Motivation dies in the hard weeks

After coaching

  • A routine that calms you on command
  • A reset button after mistakes — in seconds
  • Fear becomes information, not a wall
  • Your only rival is yesterday's you
  • A plan you follow even on bad days
The method

Dreams into reality — step by step.

No magic, no empty motivation quotes. A five-step system built from 18 years of professional racing — tap each step to see how it works.

Alicia Göggel launching a big jump in red racing gear
Step 1

Draw your Dream Map

Every result I ever achieved started as a picture in my head. We turn your vague wish — "I want to be faster", "I want to win" — into a clear, written target with a date on it, and the version of you who owns it.

Your first missionWrite your dream like it's already true — one page, present tense. Bring it to session one.
For parents · Ages 12+

For parents: safe, clear, and you're always in the loop.

I started racing at 11 and left home at 15 — I know what young riders need. Coaching starts at 12, and parents are part of it from the first call.

Your child's coaching

12+

Minimum age: 12. For riders 12–17, a parent or guardian gives written consent before we start — and can pause or cancel anytime.

Coaching for you

You carry a lot too — the early mornings, the costs, the worry at the fence. Parents have goals of their own, and this is your space for them.

Supporting your rider

Back them without adding pressure

What to say on competition day, what to leave unsaid, and how to be the steady voice your rider actually hears — not one more source of stress.

Your competition day

Handle your own stress at the fence

Your nerves are real too. We build your own calm routine for competition weekends — so you can enjoy watching your child compete again.

Beyond sport

Your life, your goals

Life coaching for everything that isn't racing: balance, big decisions, and the goals you've parked while everyone else's came first.

On track

The racing behind the coaching.

Jumps, podiums and race days — the real career behind the mental game I teach.

60-second mindset check

What's holding your performance back?

Answer three honest questions. I'll show you which step of the method attacks your biggest blocker first.

Programs & prices

Start free. Go deeper when you're ready.

1-to-1 video calls, ages 12+, in English or Spanish — German coming soon. Launch rates.

Single Session

One clear problem, one powerful hour.

CHF 90 / 60 min$110 · €95
  • Deep-dive on one topic: nerves, fear, focus
  • Your personal action plan to take away
  • Perfect before a big competition or event
  • Parents welcome — book it for your own coaching
Book a session

Breakthrough — 8 Sessions

A full season with a pro in your corner.

CHF 590 / 8 × 60 min$715 · €635
  • Everything in Game Plan, across your season
  • Pre-competition call before your key events
  • Post-competition Review & Rise debriefs
  • Priority booking, all season long
  • Parent updates included for under-18 athletes
Apply via intro call

The Key — 12 Sessions

The key that opens your next level — the complete 12-session journey.

Ages 15+ only
CHF 840 / 12 × 60 min$1,020 · €905
  • Everything in Breakthrough, plus the unlock phase
  • Off-season development & deeper mental skills
  • Next-season goal mapping
  • Independence check-ins — you run your system, I fine-tune
  • Best value — CHF 70 · $85 · €75 per session
Apply via intro call

Parents can book too. Single sessions are open to you for your own coaching — and if your rider is on Breakthrough, parent updates are already included. Same free intro call to start; single sessions CHF 90 · $110 · €95.

Every program starts with a free 20-minute intro call — no card, no commitment.

Prices are in Swiss francs. Dollar and euro amounts are approximate conversions — exchange rates move, so the CHF price is the one that counts.

Questions

Before you ask…

Your first step is free.

Tell me where you are and where you want to be. I'll reply personally — I'm a one-woman team, and that's the point.

1

Send the form — it opens a ready-to-send email to me. For 12–17s, a parent/guardian sends it.

2

We talk 20 minutes — your goals, your blockers, zero sales pressure. Parents join for under-18s.

3

We start — for 12–17s, parents sign the consent form first. Then you get your plan.

Email me to book — authenticgrit49@gmail.com

Want to get to know who I am first? Follow my journey on Instagram — @authenticgrit49

Programs & prices

Coaching programs & prices

1-to-1 video calls, ages 12+, in English or Spanish — German coming soon. Launch rates.

Single Session

One clear problem, one powerful hour.

CHF 90 / 60 min$110 · €95

Breakthrough — 8 Sessions

A full season with a pro in your corner.

CHF 590 / 8 × 60 min$715 · €635

The Key — 12 Sessions

The key that opens your next level — the complete 12-session journey.

Ages 15+ only
CHF 840 / 12 × 60 min$1,020 · €905

Every program starts with a free 20-minute intro call — no card, no commitment.

Prices are in Swiss francs. Dollar and euro amounts are approximate conversions — exchange rates move, so the CHF price is the one that counts.

Start with a free call